FaceBook Helps

Posted on April 18, 2012 in Build Your Brand by Katie Oskin

Leveraging Facebook to Build Your Brand on Etsy

Today we are going to talk about Facebook.  Many people are split in how they feel about Facebook.  Some people love it, other people hate it.  This being said, one of the things that we should all have is a facebook fan page…that’s right a facebook fan page.  

Why should you have this?  This gives your store and your “Brand” a place to interact with customers.  It allows you to be different from those other companies…it allows you to be YOU!  It gives you a voice, personality, and reminds your fans and buyers that you are a REAL person, not just some company.  But we know the one thing that you all hate: SPAM.

So here’s some helps, ins & outs for you…
1) You personal page is just that…your personal page.  This is for your family and close friends.  Do you allow your Etsy friends and teammates access to this page?  Perhaps, that choice is yours and yours alone.  But the point in your personal page is to keep it personal.
2) Your fan page is all about your BRAND and your small business.  Make it that and keep it that way.
3) Remember, we ALL hate spam.  This is just a quick list, but here’s some things you don’t want to do…be all about you.  Advertise for someone else.  Branch out.  Show other artists work on your page.  Ask a question.  Shout out encouragements.  But don’t JUST post your new listings and relists.  That’s boring and you will NOT attract new customers.
4) Keep your content fresh.  Same old, same old, is boring.  Give your page some personality and some sparkle.

Come “like” us on Facebook and leave us the link to your Facebook page and we will “like” you back.

We hope you will join us next time for our tips on how to “Build Your Brand.”

Thanks for joining me today. Join me next week to Build Your Brand on Etsy & experience success.

 

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9 Comments for this entry
ReneeRoughCreations
June 5, 2012
16:12

>good tips-been trying to do more on my fan page 🙂

Reply
Aulani Photography and BH Giveaways
April 18, 2012
21:46

>thanks for the facebook tips!

Reply
petite hermine
April 18, 2012
21:40

>Great tips! Branding-building is important and fun 🙂

Reply
BillGuestPhoto
April 18, 2012
21:07

>good info just tweeted this!!

Reply
Mandee
April 18, 2012
20:56

>Love it Katie. So much great info.

Reply
vintagebyrachel
April 18, 2012
20:16

>Thank You !!
You have a new fan here 🙂

Reply
evey
April 18, 2012
19:37

>excellent tips katie!

Reply
Sewinggranny - Mona
April 18, 2012
18:21

>Interesting… but I do not use facebook.

Reply
Jocelyn Friis
April 18, 2012
18:08

>Thanks for thses facebook tips! Very helpful!

Reply

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