The Power of the NoteBook

Posted on August 29, 2012 in Build Your Brand by Katie Oskin

Build Your Brand - Tips for marketing your Etsy store by KatersAcres

Welcome back to Build Your Brand!  It’s time to go back to the basics of your art form and designs.  But here’s the thing, I need you to be honest with me now…when was the last time you sketched your product or idea before you sat down to create it?  For many seasoned artists, we sit down and let our talent, skills, or years of experience guide the creative process.  But there is actually value to be had in sitting down with a notebook and a pen (or pencil).

Notebook - Back to Basics Build Your Brand with KatersAcres - Advice, Tips, & Tricks to Establishing a Successful Etsy StoreGrab a Notebook

There are a lot of benefits to a standard wide (or narrow) ruled notebook or a composition book, like I use.  First it allows a place for you to gather all of your ideas, thoughts, track data, etc.  Are there computer programs that can do this same thing, yes.  Do you use them?  If you do, GREAT!  keep using them.  But what might I ask are you using to draw your concepts and designs before you create?

Talent vs. Artistry

Some people are born with a natural talent and ability to create.  If you are one of those people, I applaud you!  But 90% of “artists” have no idea what they are going to do or what they are going to design.  They sit and “play” and hope that something turns out.  And 50% of the time when artists do this, they are dissatisfied with their work or their design and concept “fails” in bringing their buyer into understanding or what they were trying to create.

For Any & Every Artistic Medium

I don’t care what you art form is, jewelry, zentangle, crochet, or clay…you need to sit down and draw out an idea, a color palette, a pattern, something.  On average, my elaborate StoryBook scenes have at least 1 page of ideas and drawings sketched out.  For the small items, there might just be one picture. But always a color palette and sometimes those color palettes even show up on my FaceBook page too.

Why It’s Important

You’ve worked so hard on Building Your Brand and building up your Etsy store, the last thing you want to do is stop producing quality pieces and products.  So before you buy one more art supply (yes, I AM talking to you), buy yourself a notebook and be like a kid…be free, go wild, draw, and experiment with color.

Art Journal SideNote

I’m not talking about an art journal here.  Art journals are very different.  Art journals become art work themselves.  I’m talking about just having a basic sketch of your design, drawing, or idea before you start the creative process.

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22 Comments for this entry

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Newcreationz
August 30, 2012
01:21

Great advice!

Reply
Katie
August 30, 2012
19:04

Thank you.

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Dorene
August 29, 2012
20:51

You always have such great ideas! Thank you for sharing them!

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Katie
August 29, 2012
22:38

You’re welcome Dorene!

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Ruth@Gabby's Quilts
August 29, 2012
20:39

I have to do this with my work, its nice to know that it is a accepted means of reaching a end. I do sometimes feel like a child when I do it, but I find I make less errors when I have the “blueprint ” to follow.

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Katie
August 29, 2012
22:38

Having a notebook is just good “brainstorming” practice. It frees you up to explore, wander, create, dream, & imagine!

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Ana@ChanelledCreations
August 29, 2012
18:33

Great post as always, and very informative. My art is purely an expression of my inner world, as it always has been so I always express myself in one way or another, be it drawing or painting, or writing and that always flows into my business naturally. Now I have started to do seasonal items and notice that the trend is growing especially around the time of Christmas. It has grown very naturally and see where it takes me.

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Katie
August 29, 2012
18:37

Thank you Ana. I’m glad you visited!

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Alisa
August 29, 2012
17:29

Great things to remember!

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Katie
August 29, 2012
18:36

Thanks for visiting Alisa.

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A Piece of Lisa
August 29, 2012
16:17

I work both ways. For my figurines and art dolls, most of the time I just go for it, and 99% of the time I am well satisfied with the result. On the other hand, for my limited edition Christmas ornaments I ALWAYS sketch them out beforehand. Same if I am going to do a painting.

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Katie
August 29, 2012
18:36

I’m so glad you can do things both ways Lisa. I’m better if I have a sketched “concept” or idea first, it always turns out better!

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Bill
August 29, 2012
15:13

neat article, I had to google zentangle to see what it is!! what a neat art!! thanks!

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Katie
August 29, 2012
18:35

You’re welcome Bill. I only know what Zentangle is because some of it has crossed over into the polymer clay world! Thanks for visiting.

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Ariella
August 29, 2012
13:58

I need to start doing this more often, especially for my veils. Thank you!

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Katie
August 29, 2012
14:18

You’re welcome Ariella – thanks for visiting.

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HollysFollyGlass
August 29, 2012
12:12

I often sketch jewelry I want to make the the beads that come out of those sketches are some of my best work!

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Katie
August 29, 2012
14:17

That’s awesome news Holly! Preplanning does help even the best of artists…even in the lampwork bead making world too.

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Linda b
August 29, 2012
09:53

I keep an excel spread sheet with linksto color suplies purchased and names of designs to make. Like crocheted necklace in pink pearls or wire wrap turquoise

Good idea any way it’s done

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Katie
August 29, 2012
10:57

Thanks for sharing with our reader’s Linda. Another great idea!

Reply

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