YES! You Do Need a To-Do List

Posted on 8 Comments
The Importance of a To Do List on the "Build Your Brand" Series by KatersAcres

Do you know those days when your “to-do” list is longer than you are tall?! Sometimes I have them too.  They are tiring, frustrating, and down right exhausting.  Last week I received an email from one of my Build Your Brand readers wondering how in the world I was able to get it all done.  I do have a few secrets, some of which I shared here.  But today I’ll tell you the best way to be “Etsy-fficient” and still get your normal “life” things done AND have time to get in your studio to create…that secret: always have and use a to-do list! Continue reading YES! You Do Need a To-Do List

Etsy Tools to Help You

Posted on 1 Comment
How to Use Built-In Etsy Tools on the Etsy Site by KatersAcres

Some of my favorite “Tools” that I Use for Etsy

I was recently emailed by one of my Build Your Brand readers asking me, “there has to be a better way” in regard to writing new listings.  And I paused for a moment and wondered why she was building each item new again.  And then it dawned on me, that maybe no-one ever took time to teach her some basic Etsy tools and tricks to help making your job of listing so much easier.  So today, I’m going to tell you a few tools on Etsy that I use to help maximize my time online.

Continue reading Etsy Tools to Help You

Build Your Brand Effectively Through FaceBook

Posted on 2 Comments
Get FaceBook Promotions to Work for Your Brand on Etsy

Does FaceBook confuse you? Are you wondering why so few people are seeing your posts? Here’s a few quick tips to help you learn how to leverage Facebook and use it to Build Your Brand.  See what’s holding you back and how to get FaceBook promotions to work for you and boost your edge rank on FaceBook. Continue reading Build Your Brand Effectively Through FaceBook

How to Spruce Up the SEO in Your Etsy Shop

Posted on 9 Comments
Etsy Shop Makeover - Etsy SEO on KatersAcres Blog https://katersacres.com

 Today it is my awesome joy to have another guest blogger join me.  I met Patricia over two years ago and instantly she was a person that I knew I’d love: smart, helpful, kind, joyous, willing to help, and a supremely hard worker.  Patricia runs an extremely successful Etsy shop, DellCoveSpices, and has just leased a fabulous corner store in Chicago (you go girl!). Without any further ado, Patricia is going to help us to all understand how vital SEO is for your Etsy store, Google and more! Patricia … let’s Etsy SEO today, shall we?!

Continue reading How to Spruce Up the SEO in Your Etsy Shop

The Art of Pricing Your Handmade Items for Etsy

Posted on 8 Comments
Etsy Shop Makeover Series - The Art of Pricing on the Build Your Brand Series at KatersAcres https://katersacres.com

 By Leah Fisch

If you are an artist trying to make a side or full income by selling your craft, there is another art you will first have to master and that is the art of pricing. If you analyze the trend any skilled trade you will undoubtedly notice a pattern. The more experienced the trades-person becomes in their craft, and the more skilled their work, they more they get paid.

Are YOU the artist any different? Surely you have invested your heart and soul, along with hours crafting and learning in order to be where you are today.

Continue reading The Art of Pricing Your Handmade Items for Etsy

Etsy Shop Makeover: Building Your Brand

Posted on 5 Comments

Etsy Shop Makeover Series: Branding with Kelly Sorenson on KatersAcres Blog https://katersacres.com

Etsy Shop MakeOver:

Finding & Building Your Brand

Etsy Shop Makeover Series: Branding with Kelly Sorenson on KatersAcres Blog https://katersacres.comIt is my honor to have guest blogger Kelly Sorenson join me today for this post.  Kelly has personally branded all of Kater’s Acres: from colors, designs, fonts … and the best part she make Parker & Lolly come to life in digital graphics (see their adorable faces all over my website).  Kelly is a top notch graphic design artist that wants to help you brand your Etsy business.  I have known Kelly for 3 years now and every time I work with her it just gets better and better.  Without any further ado … let’s talk about business branding &  your Etsy store!

Continue reading Etsy Shop Makeover: Building Your Brand

Etsy Shop MakeOver Series: Product Photography with Crystal Zacharias

Posted on 18 Comments
Etsy Shop Makeover - Photography Tips by Crystal Zacharias on KatersAcres Blog Build Your Brand Series https://katersacres.com

Etsy Shop Makeover - Photography Tips by Crystal Zacharias on KatersAcres Blog Build Your Brand Series https://katersacres.com

I love having guest bloggers come and share their knowledge and skill with you.  Today I introduce my first guest blogger of 2013, Crystal Zacharias of Crystal Gayle Photography.  Crystal is joining us today to talk about product photography, the importance of taking good photos and how to do it like a professional, even when you are not.  It’s my joy to have her join us today!

Continue reading Etsy Shop MakeOver Series: Product Photography with Crystal Zacharias

Etsy Shop MakeOver Series: All About You and Your Etsy Store

Posted on 14 Comments
Etsy Shop Makeover Series - All About You and Your Etsy Shop

Build Your Brand - Tips for marketing your Etsy store by KatersAcres

This week on our Etsy Shop Makeover series, we are going to talk about you…that’s right, you.  We are going to talk about what you need in your About Page, Shop Announcement, and Your Public Profile.  So are you ready to talk about you and nothing but you today?  I hope so … let’s get started!

Continue reading Etsy Shop MakeOver Series: All About You and Your Etsy Store

Etsy Shop MakeOver: Store Cohesiveness

Posted on 13 Comments
Etsy Shop Makeover - Cohesiveness - Build Your Brand and Experience Etsy Success with KatersAcres

 

Build Your Brand - Tips for marketing your Etsy store by KatersAcres

Welcome 2013! Last week AWeber wrote an awesome guest post about how you can send emails using their services to help boost your business. If you missed this article, go back and read it.

All throughout January & February we are going to help you turn your small Etsy store into a powerhouse.  It’s going to take a LOT of work on your part.  And you are going to have to ask yourself a lot of hard questions…but if you are up to the challenge and want to improve your store, sales, & eventually quit your day job, I can help you.

Today we are going to focus on your stores cohesiveness.  From your graphics to your listings to the types of things you sell.  Are you ready to start?  Ready…Set…Etsy Shop Makeover!

Continue reading Etsy Shop MakeOver: Store Cohesiveness

Build Your Brand Through Email Marketing – A Guest Post from AWeber

Posted on 1 Comment
Build Your Brand with Email Marketing for Your Etsy Store by AWeber


Build Your Brand - Tips for marketing your Etsy store by KatersAcres

Build Your Brand with Email Marketing for Your Etsy Store by AWeberWith 2013 comes renewed goals, focus, vision, and purpose for your personal life.  But what about your Etsy store?  Today it is my privilege to introduce you to a new idea for you and your Etsy store, email marketing.  Today’s post is brought to you by Rebekah Henson from AWeber.

Continue reading Build Your Brand Through Email Marketing – A Guest Post from AWeber

Don’t Wait Any Longer – Start Planning for 2013 Now

Posted on 9 Comments
Build Your Brand by Planning 2013 for Your Etsy Store Now on https://katersacres.com

2013 is Just Around the Corner!

Are You Ready?

Christmas is almost here…in fact it will be here in just ONE WEEK.  Do you know what this means?  This means the following:

  • Your Christmas List better be made
  • Your Christmas List should be checked twice
  • Your Christmas shopping should be almost done
  • Your Christmas meal should be planned
  • AND…..Your next years blogging, products, website, & Etsy seasonal schedules should be made.

WHAT?!  Hold the brakes, you mean that you haven’t even thought about that yet?  Well….take a deep breath….now think about it.  Did you come up with anything?  It’s important that you plan your next year for your Etsy store, product line, & even your blog right now.  So today, that’s exactly what we’re going to talk about.  How YOU are going to begin TODAY to plan your 2013 for your Etsy store.  You are going to do that by creating your very own, 2013 calendar.  Yep…your personalized 2013 calendar.

Continue reading Don’t Wait Any Longer – Start Planning for 2013 Now

Purchase Incentives are Well Worth It

Posted on Leave a comment
Build Your Brand on Etsy Using Purchase Incentives on https://katersacres.com

Build Your Etsy Store Using Purchase Incentives

Build Your Brand on Etsy Using Purchase Incentives on https://katersacres.com

On today’s Build Your Brand post, we will be talking about whether or not purchase incentives are a good idea for you and your business.  Many store owners don’t understand purchase incentives, what they are and how they work, so today, we will delve into your options and opportunities to help you Build Your Brand through incentives that you offer your customers. Continue reading Purchase Incentives are Well Worth It

Build Your Brand Through Your Etsy Blog

Posted on 18 Comments
Build Your Brand through Your Blog - Achieving Etsy Success by KatersAcres

Do You Really Need a Blog?

Build Your Brand with Your Blog - Tips to Achieve Etsy Success by KatersAcresI have had several of my teammates and friends on Etsy ask me if a blog is really a necessary aspect to Building Your Brand on Etsy.  My answer, is yes.  But here’s the catch…it has to be well thought out, well planned, and match the look and feel of the rest of your social media branding.  So how do you do it?  This week on “Build Your Brand” I am going to walk you through some of the basics of blogging and a reason to have a blog for your Etsy store…from here on out I will refer to this as your Etsy Blog, please do NOT get this confused with Etsy’s self run blog on the Etsy website.

 

Continue reading Build Your Brand Through Your Etsy Blog

Build Your Brand – What Should Be on Your Business Card

Posted on 8 Comments
The Schrumes© - SPEX by Katie Oskin Polymer Clay Doll
Build Your Brand - Tips for marketing your Etsy store by KatersAcres

One of the most important things to send with your shipments is your business card.  What should be on your card is a hotly debated issue and you will read lots of articles on what should be on it.  There’s nothing wrong with doing a little research to see what Etsy recommends and what other people recommend, you certainly don’t have to take my word for it.  You can do that easily by performing a basic Google search.  But for today, I’m going to tell you why you need a business card for your polymer clay business and what I feel should be on your business card.

Continue reading Build Your Brand – What Should Be on Your Business Card

Enhance Your Etsy Items with Keyword Tags To Get Found This Christmas

Posted on 12 Comments
Build Your Brand - Tips for marketing your Etsy store by KatersAcres

Build Your Brand - Tips for marketing your Etsy store by KatersAcres

Etsy is gearing up for some big sales events this month.  Two of those events are Black Friday & Cyber Monday.  In order to get your store ready, we’re going to talk about tags that you can use to help your store get found on Etsy and give you a boost and potential holiday sales so that you too can experience Etsy success.  With Etsy’s new “browse” feature in full force, you need to learn how to tag your items appropriately in order to get found.

Continue reading Enhance Your Etsy Items with Keyword Tags To Get Found This Christmas

Make Your Shipments Look Like Your Brand!

Posted on 10 Comments
Kater's Acres Build Your Brand Shipping Tips to Help Your Succeed on Etsy


Build Your Brand - Tips for marketing your Etsy store by KatersAcres

SHIPPING TIPS:

On today’s Build Your Brand post, we’re going to talk about shipping.  For most people who sell online, this is the part that they like the least.  The wrapping, packing, thank you cards, freebies, and the drive to the post office…and in some unfortunate cases the saga of the “missing package.”  Today, I have a few tips & ideas that will help you to become a proficient shipper, not leave things out of your packages, make your shipping fun as well as looking like your brand and last but not least make your holiday sales less stressful!

 

Continue reading Make Your Shipments Look Like Your Brand!